- Number of pagesModerate effect
- Pages are not linear — the first template costs the most and the tenth page on that template costs very little. Twenty pages is not five times a four-page site.
- Who writes the contentLarge effect
- This is the single biggest swing. If you supply finished copy and photography, projects come in at the bottom of the range and on time. If we write and structure everything, add 20 to 40 percent and a few weeks.
- Custom functionalityLarge effect
- Booking, portals, calculators, memberships, and integrations are where a website becomes an application. Each one is scoped separately rather than hidden in a page count.
- IntegrationsModerate to large effect
- Connecting to a CRM, donor platform, SIS, or scheduler is cheap when that system has a good API and expensive when it does not. We check before quoting.
- Migrating an existing siteModerate effect
- Moving content and mapping old URLs to new ones protects the rankings you already have. It is real work, and skipping it is how organizations lose half their traffic in a redesign.
- Accessibility conformance levelSmall to moderate effect
- We build accessibly by default at no extra cost. Formal WCAG conformance testing and remediation to a documented standard, which some grants require, is additional.
- TimelineSmall effect
- Normal timelines cost normal money. A genuine rush that displaces other work carries a premium, and we will say so rather than quietly missing the date.
- PhotographySmall to moderate effect
- Real photography of your actual people and space outperforms stock decisively. We do not shoot it, but we will tell you the exact shot list and connect you with Twin Cities photographers.