Pricing

What this actually costs

Most agencies make you sit through two calls before they will name a number. Here are ours. These are real ranges that real TayoPro projects land in — a Twin Cities studio, fourteen years, 220+ projects. If your budget does not fit, you will know in thirty seconds instead of two weeks.

  • Fixed price against a written scope
  • No mandatory retainer
  • You own everything

Websites

Fixed price against a written scope. You know the number before we start, and it does not move unless you ask for something that was not in the scope.

Starter website

$1,800 – $3,500

per project

A single-location service business, a new practice, or a small nonprofit that needs to exist properly online.

2 – 4 weeks

  • 4 – 6 pages, custom designed to your brand
  • Mobile-first build, fast on a phone
  • Contact and quote request forms
  • Google Business Profile setup and alignment
  • Local SEO fundamentals and structured data
  • Basic analytics, sitemap, and search console setup
  • Training so your team can edit it

Not the right tier if you need e-commerce, memberships, or more than about eight pages.

Get a quote

Business website

Most common

$3,500 – $9,000

per project

An established business, school, or nonprofit with several services, programs, or audiences to serve.

4 – 8 weeks

  • 8 – 20 pages including service and location pages
  • Content management system your staff can actually run
  • Blog or news section set up and structured
  • Booking, intake, donation, or enrollment flows
  • Full schema markup and local SEO structure
  • Accessibility built in to WCAG 2.1 AA practice
  • Copy editing and content structuring support
  • Redirect mapping if you are replacing an existing site
Get a quote

Advanced website

$9,000 – $25,000

per project

Multi-program organizations, larger schools, and businesses with genuine functional requirements.

8 – 16 weeks

  • 20+ pages with a designed component system
  • Custom functionality: portals, directories, calculators, dashboards
  • Multilingual content structures
  • Integrations with your CRM, SIS, donor platform, or scheduler
  • Advanced search and filtering
  • Content migration from an existing site
  • Performance budget and Core Web Vitals targets in the contract
Get a quote

Website redesign

$2,500 – $12,000

per project

You already have a site with real traffic and rankings, and it has aged out.

3 – 10 weeks

  • Audit of what is currently working, before anything is thrown away
  • Full URL redirect map so you do not lose rankings
  • New design against your existing content structure
  • Speed and accessibility remediation
  • Content rewrite where it is genuinely holding you back

If your site is fundamentally sound, we will often tell you a $900 speed and content fix beats a $9,000 redesign. We would rather say that than sell the redesign.

Get a quote

Online store

$3,500 – $20,000

per project

Brands selling physical or digital products, on Shopify or WooCommerce.

4 – 12 weeks

  • Shopify or WooCommerce build on a custom or customised theme
  • Product page templates built around real buyer questions
  • Checkout, payments, shipping, and Minnesota sales tax configured
  • Collection pages structured to rank organically
  • Product schema and merchant feed setup
  • Email capture and abandoned cart flows
  • Migration of existing products, customers, and URLs
Get a quote

Web & mobile applications

Software is scoped in phases rather than one fixed number, because requirements genuinely change once real users touch it. You get a fixed price per phase and can stop after any of them.

Internal tool or automation

$6,000 – $25,000

per project

A spreadsheet, a paper form, or a manual process is costing your team real hours every week.

4 – 10 weeks

  • Process mapping before any code is written
  • A single-purpose tool that replaces the manual step
  • User accounts and permissions
  • Reporting and export
  • Integration with the systems you already pay for
  • Staff training and documentation
Get a quote

Web application or portal

Most common

$12,000 – $60,000

per project

Client portals, booking and intake systems, member areas, dashboards, and custom platforms.

8 – 24 weeks

  • Discovery and technical architecture
  • Interactive prototype before build begins
  • Secure authentication and role-based access
  • Database design and admin tooling
  • Payment, notification, and third-party integrations
  • Testing, deployment, and monitoring setup
  • Handover documentation and training
Get a quote

Mobile app (iOS + Android)

$20,000 – $75,000

per project

A first real version of an app, cross-platform from one codebase, published to both stores.

12 – 28 weeks

  • Product definition and MVP scoping — the part that saves the most money
  • UI/UX design and clickable prototype
  • Cross-platform build for iOS and Android
  • Backend, API, and database
  • Push notifications, accounts, and analytics
  • App Store and Google Play submission and review handling
  • Post-launch support window

If your idea works in a browser, we will tell you to build a fast mobile web app first for a fraction of this. Most organizations that ask for an app do not need one yet.

Get a quote

Brand & graphic design

Standalone design work, or bundled into a website project at a lower combined rate.

Logo & brand identity

$800 – $4,000

per project

New organizations, or established ones whose mark no longer holds up next to a competitor.

2 – 5 weeks

  • Multiple initial directions, not one take-it-or-leave-it concept
  • Final logo in every format you will ever need
  • Color palette and typography system
  • Usage guidelines so it stays consistent
  • Social profile and favicon assets
Get a quote

Marketing collateral

$250 – $2,500

per project

Flyers, brochures, signage, social graphics, annual reports, and event materials.

3 days – 3 weeks

  • Print-ready and digital versions
  • Editable templates where you will need to reuse them
  • Consistent with your existing brand, or the one we build you
Get a quote

Ongoing support

Optional, cancellable, and priced to what it actually costs to keep a site healthy. We do not require a retainer to build your site.

Website care plan

$75 – $600

per month

Anyone who would rather not think about updates, backups, and security again.

Monthly, cancel anytime

  • Software, plugin, and security updates
  • Off-site backups and restore testing
  • Uptime and performance monitoring
  • A set amount of content change work each month
  • A named person who answers when something breaks
Get a quote

Local SEO & content

$500 – $2,000

per month

Businesses in competitive local markets that need to keep gaining ground, not just hold it.

Monthly, 3-month minimum

  • Google Business Profile management and posts
  • New location, service, and article pages each month
  • Review generation workflow and response
  • Citation building and cleanup
  • Monthly reporting on rankings, calls, and form fills
Get a quote

Hourly work

$95 – $150

per hour

Small changes, consulting, audits, or fixing something another vendor left behind.

Usually within a week

  • No minimum retainer
  • Estimate before the work starts
  • Billed to the quarter hour
Get a quote

Where your number lands

What actually moves the price

Ranges exist because projects differ. These are the eight things that decide whether you are at the bottom of a range or the top of it — ordered by how much they matter.

Get your number
Number of pagesModerate effect
Pages are not linear — the first template costs the most and the tenth page on that template costs very little. Twenty pages is not five times a four-page site.
Who writes the contentLarge effect
This is the single biggest swing. If you supply finished copy and photography, projects come in at the bottom of the range and on time. If we write and structure everything, add 20 to 40 percent and a few weeks.
Custom functionalityLarge effect
Booking, portals, calculators, memberships, and integrations are where a website becomes an application. Each one is scoped separately rather than hidden in a page count.
IntegrationsModerate to large effect
Connecting to a CRM, donor platform, SIS, or scheduler is cheap when that system has a good API and expensive when it does not. We check before quoting.
Migrating an existing siteModerate effect
Moving content and mapping old URLs to new ones protects the rankings you already have. It is real work, and skipping it is how organizations lose half their traffic in a redesign.
Accessibility conformance levelSmall to moderate effect
We build accessibly by default at no extra cost. Formal WCAG conformance testing and remediation to a documented standard, which some grants require, is additional.
TimelineSmall effect
Normal timelines cost normal money. A genuine rush that displaces other work carries a premium, and we will say so rather than quietly missing the date.
PhotographySmall to moderate effect
Real photography of your actual people and space outperforms stock decisively. We do not shoot it, but we will tell you the exact shot list and connect you with Twin Cities photographers.

The honest comparison

Your four real options

We are not the cheapest and we are not the most expensive. Here is where we sit, including the cases where somebody else is the better answer.

 DIY builderOverseas freelancerTayoProLarge agency
Typical cost$200 – $600 / yr$500 – $2,500$1,800 – $25,000$25,000 – $150,000+
Time you spend40 – 100 hours20 – 60 hours4 – 12 hours10 – 30 hours
Design made for youNo, a templateUsually a templateYesYes
Local SEO built inRarelyRarelyYesYes, often extra
AccessibilityNoNoYesYes, often extra
Meets you in personNoNoYes, Edina MNYes
Same person answers laterNoOften notYesAccount manager
You own everythingNoUsuallyYesUsually

If you are a brand-new business testing an idea with no budget, use a DIY builder and come back when it is working. If you need an enterprise platform with a dedicated account team, hire a large agency. In between — which is most Minnesota organizations — is where we do our best work.

How we work

A simple process, no surprises

We listen to your goals, gather your requirements, create a design strategy, and deliver a website that works. Here is what that looks like.

  1. 01

    Discover

    We listen to your goals. A short conversation about your organization, your audience, and what success looks like.

  2. 02

    Plan

    We gather your requirements and turn them into a clear design strategy, sitemap, and timeline you can sign off on.

  3. 03

    Design & build

    Our designers and developers craft a responsive, fast, and accessible product tailored to your brand.

  4. 04

    Launch & care

    We deliver a website that works, then stay available for updates, security checks, and improvements as you grow.

FAQ

Questions about money

Why do you publish prices when most agencies do not?

Because the alternative wastes everybody time. If your budget is $2,000 and our work starts at $1,800, you should know that in ten seconds rather than after two discovery calls. Hidden pricing exists to let a vendor quote based on what they think you can pay. We would rather quote based on what the work costs.

How much does a website cost in Minnesota?

For a small business in the Twin Cities, a properly built custom website generally runs $1,800 to $9,000, with most single-location service businesses landing between $2,500 and $5,000. Nonprofits and schools typically fall between $2,500 and $12,000. Custom web applications start around $12,000 and mobile apps around $20,000. Anything under about $1,000 is a template with your logo dropped in.

What is the payment schedule?

Half to start and half at launch on most website projects. Larger builds and applications are split across phase milestones so you are never paying far ahead of delivered work. We invoice on completed stages, not on time booked.

Is hosting included?

Hosting is separate and typically $10 to $50 a month depending on the site. We will set it up in an account you own, so you are never locked into us. If you would rather we manage it, that is part of a care plan.

Do you require a monthly retainer?

No. We build the site, hand it over, and train your team. A care plan is available if you want it and genuinely useful for most organizations, but it is never a condition of the build and you can cancel it.

What if we need to add something after launch?

Small changes are hourly, or included in a care plan. Larger additions get their own small scope and fixed price. There is no penalty for coming back six months later.

Do you work with limited budgets?

Often. We would rather build the right $2,500 site now and add to it next year than talk you into $10,000 you cannot comfortably spend. Tell us the real number at the start and we will tell you honestly what fits inside it.

Are there costs that are not on this page?

Domain registration ($12 to $25 a year), hosting ($10 to $50 a month), and any third-party services you choose such as a donation platform, booking system, or email marketing tool. We list every one of these in the proposal with its actual cost before you sign anything.

Start a project

Want the real number for your project?

Tell us what you need. You get a fixed scope, a fixed price, and a timeline before any work starts — usually within two business days.

(612) 293-0636info@tayopro.com